Comment from Chris
Date: May 27, 2008, 10:55 am

– MISSION: METALLICA. Includes fly-on-the-wall footage, riffs and
excerpts, new and archival photos, unique live tracks, audio and video blog
postings, plus the chance to win concert tickets and backstage passes.
Cost: FREE.

– HIGH-QUALITY DIGITAL ALBUM DOWNLOAD. Package includes a digital
version of the album at 320 KBIT/S, which is a better sound quality than
what is available through most digital retailers. Users can pre-order the
album download, delivered at midnight on street date. Cost: $11.99.

– PHYSICAL CD + HIGH-QUALITY DIGITAL ALBUM DOWNLOAD. Package includes
the physical CD, plus shipping, as well as the high-quality, 320 KBIT/S
digital version of the album. Users can pre-order the album digital
download, delivered at midnight on street date. Cost: $19.99.

– HIGH-QUALITY DIGITAL ALBUM DOWNLOAD + MISSION: METALLICA PLATINUM.
Package includes high-quality, 320 KBIT/S digital version of the album,
delivered at midnight on street date, plus Platinum Mission: Metallica
Experience. Cost: $24.99.

– PHYSICAL CD, HIGH-QUALITY DIGITAL ALBUM DOWNLOAD + MISSION: METALLICA
PLATINUM. Package includes the physical CD, plus shipping, high-quality,
320 KBIT/S digital version of the album, delivered at midnight on street
date, plus Platinum Mission: Metallica Experience. Cost: $32.99.

– LIMITED EDITION: FIVE VINYL LP BOXED SET, PHYSICAL CD, HIGH-QUALITY
DIGITAL ALBUM DOWNLOAD, LITHOGRAPH + MISSION: METALLICA PLATINUM. Limited-
edition package includes a boxed set of five LP’s, each pressed on 180-
gram, 45 rpm vinyl, with five individual sleeves, the physical CD, the high-
quality, 320 KBIT/S digital version of the album delivered at midnight on
street date, a Mission: Metallica lithograph, the Platinum Mission:
Metallica Experience, plus all shipping included. Cost: $124.99.

Comment from Mikel
Date: May 27, 2008, 12:56 pm

This is a great marketing idea…i won’t personally buy any of it, but I imagine tons of their die-hard fans will.

Comment from Dude
Date: May 27, 2008, 1:32 pm

$12 for a bunch of MP3s!?! And FIVE vinyl? NIN ‘Ghosts’ was only four, and that was a 2 CD set. Oh, and ‘Ghosts’ was only $5 for FLAC.

Comment from twistedriffster
Date: May 27, 2008, 1:39 pm

hey, at least they’re taking baby steps, right? lol.

Comment from Reid
Date: May 27, 2008, 2:32 pm

I’m so getting that 124.99 one.

Comment from Cfw828
Date: May 28, 2008, 11:42 pm

This is definitely a step in the right direction.

The misconception of the Napster battle was that they were fighting for their labels. They were really fighting for themselves because they saw that artists weren’t really getting their piece of the pie. If they didn’t do something, the artists (many smaller than them) would really be screwed over.

This multiple package deal seems to benefit the artist more…and I’m all for the artist getting the bigger piece of the pie whether they’re big or smaller label artists.